​By Lewis Cameron​

Thurs. 6. June.

​

They say lightening rarely strikes twice but in the case of Hugo Boss and their electrifying Autumn/Winter showcase, lightening was the recurring theme. Held in the appropriate venue of the Power Station of Art in Shanghai, the eyes of the world were upon Hugo Boss who dazzled catwalk fanatics last year with a 3D LED spectacular like no other. Complete with complimentary 3D glasses and a special appearance by Chow Yun-fat. (The face of Hugo Boss Asia campaign last season).

Naturally we have all been waiting to see just how the Boss family top 2K12. The answer? A zig-zag runway featuring retro wave lighting (think funky lava lamps of times gone by) and row upon row of eerie, Sci-Fi lightening infused cloud effects to guide the way for the lavish and opulent design laden Fall-Winter collection.

From the word go, the menswear designs stood out with sleek, uber modern and avant garde inspired garments flowing from one style to the next. Colour blocking with vibrant accenting were a prominent theme but the main story was found in the statement detailing. Elegant fur collars, a utilitarian emphasis on tailoring featuring double breasted blazers, cropped fitted jackets and undeniably dapper overcoats. Not forgetting the modern luxe influences in the form of leather detailing, empowering the collection through simple yet confident elements.

A grape metallic suit and an ice blue metallic sport infused jacket being major design standouts with other notable colours for the Boss Fall palette displayed in dusty yellow, teal green and mulberry. The Autumnal flow also contained the powerful notion of layering with subtle and minimal pairing of garments showing a strong tone in cutting edge, up-to-date styling. And of course, in true Hugo Boss fashion, luggage aided the show with snakeskin hold-alls, intricate leather travel bags and statement colour blocked laptop cases for the successful modern man.

Overall, electrifying. Shocking. And downright sensational. Check out all the looks and more and as an added bonus, Belfast’s Victoria Square store will be holding an exclusive 25% off in-store event today and tomorrow.